OUR STORY
Start from the very beginning.
Summer 2016
From An Idea to A Team -The whole journey started from the idea of building a small team, and landed to finalizing uni's product line. Along with countless risk assessments and market research.
Winter 2016
Became the Market Leader -uni was one of the very first Amazon sellers selling 100W@5A Type-C braided charging cables, based on our accurate market demand evaluation.
2017
"uni" into Global Markets - uni stepped into the global markets (the U.S., Europe, and Japan) by building the official website and supporting online payments internationally.
2018
Beta Program Promotion -Inspired by the DMAIC process, the Beta program was designed to collect feedback from users to experience our beta-vision product.
Fall 2018
Global Sources Mobile Electronics Exhibition ( HK ) - Participated as a brand and exhibitor, along with exploring the industry and enhancing uni's competitive advantages.
2019
uni & Manufacturing -Established partnerships with energetic and potential factories, supporting each other and growing together. Contributed together to advancing Chinese Manufacturing development.
Winter 2019
Consumer Electronics Show (CES) in Las Vegas.Attended CES as a start-up. Face-to-face interaction with individuals from all over the world brightened our minds with inspiration.
2019 Kickstarter
Our Kickstarter project, just like a key, unlocked great growth opportunities for uni. At the end of this project, uni achieved: pledged over $150,000, recruited 2066 backers, and crowdfunded at 103% completion.
2020
Much More Essential Products with Original Design - Expanded the type-c product line with different essential cables to meet our users' needs. Just like Always.
2020
Grit to Victory: uni Trademark Ownership - After three years of grit, we successfully tackled complicated trademark application challenges due to the extensive use of brand names similar to "uni".
2021
Connected with Diverse Partnerships - Established partnerships and Grow with over 5M users coming from local government, universities, and big-name enterprises: such as Apple Store, New York Times, Harvard University, Christie Sports, Auburn City Schools, SS&C, etc.
2022
Turn Challenges into Opportunities - During Covid-19, we reinforced our manufacturing with efficient quality control and a well-organized supply chain process. At the same time, enrich the product line with SSD Enclosure, USB4 Cable.
2022
Continue to Thrive - uniAccessories thrives around the diversity of experiences, backgrounds, and voices among the team. We have attracted extraordinary new members by implementing the "Rising Star Program" to offer job opportunities for fresh graduates.
Here we practice self-driving, go-getting, and straightforward culture in uniAccessory, making the workplace feel like more than just work. More importantly, a place for self discovery and achieving long term value.
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To be continued....
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With a strong desire and great passion to bring you the best.
Meet the team
We are team of young and passionate people, based in Shenzhen, China. Though with limited resources, we are building our own culture and our product is how we express our believes and values.
Get in touch
We strive for reliable quality, and easy-to-reach customer service. We'd love to hear more about you.
If you need help or wanna share anything to us, we'll always be here for you.
